The humble soda fountain blossomed into a full-service restaurant, the pharmacy expanded services from prescriptions to vaccinations and blood testing, and a large gift shop full of uniquely New Mexican goods now welcomes visitors at the door (they even have dressing rooms!).
“I came on as President in 2010, after my father stepped down,” Mona explained, “but I really grew up here in Duran’s, since I was five years old.”
Mona has many fond memories of Route 66 and Duran’s, but drinking milkshakes at the counter afterschool came to mind. When her children were old enough, she brought them into the restaurant to recreate the scene.
“Those milkshakes were the best,” Mona sighed, “we got rid of them during the Covid-19 pandemic, but we’re bringing them back for the Route 66 Centennial.”
Her go-to shake? A classic chocolate malt. You can always eat dessert first, but Mona recommends a plate of enchiladas drenched in red chile to nourish your New Mexico cravings.

Enchilada tray from Duran's, with red and green chile. Photo courtesy of Duran Central Pharmacy.
“With a hand-rolled flour tortilla on the side, with butter!” she emphasized, “Depending on your tolerance for heat, you can do red and green chile on your enchiladas – green tends to be a little more mild.”
Mona and many fellow Burqueños would consider Duran’s a hidden gem of Albuquerque’s Route 66 – and they will let you know. If you come to stay and play in Duran’s neck of the woods, you will be in great company all around. Mona holds her West Downtown and Old Town neighbors in high esteem.
“The Dog House is a longtime favorite. We went there all the time back in high school. When Duran’s would shut down for vacation, we would just go hang out at the Dog House – it was a popular place.”

The Dog House Drive In at night.
Monte Carlo Steakhouse, a historic Route 66 restaurant (c. 1970) just west of the Rio Grande bridge, is another one of Mona’s favorites. Her recommendation? “If you’ve never been there, go and get the green chile cheeseburger. Or a big steak, of course.”