Upcoming A.C.E. Classes:

Thursday, May 23, 2019
1701 Mountain Rd. N.W.
Registration - 11:30 am
Class begins promptly at 12:00 pm and ends at 3:30 pm
Note:  Lunch is not provided

Monday, June 17, 2019
New Mexico Museum of Natural History & Science
1801 Mountain Rd. N.W.
Registration - 12:30 pm
Class begins promptly at 1:00 pm and ends at 4:15 pm

Wednesday, July 24, 2019
The Albuquerque Museum
2000 Mountain Rd. N.W.
Registration - 12:30 pm
Class begins promptly at 1:00 pm and ends at 4:15 pm
Attendees may visit the galleries in the Albuquerque Museum before or after the class.  Click here for more information about the current exhibits.  The museum closes at 5:00 pm.

The cost is $25.00 per student – pre-registration and payment are required.  To register, or if you have questions, please contact Trish Hathoot at or 505-908-8178.

If you are an attraction partner, and would like to host an ACE class, please contact Trish.

About A.C.E. - Albuquerque Concierge Excellence

Click here to view a video about ACE.

Educates front-line employees on: 

  • Things to do and see in and around Albuquerque
  • Do’s and don’ts in customer service
  • How to handle unsatisfied customers

This is accomplished through a three-hour training class that’s informative, but interactive. At the end of each class, graduates will be equipped with tools necessary to provide the best possible service to your guests. 
Each graduate will also receive an experience pass to visit various Albuquerque attractions for FREE! View the list of attractions

Once you have registered, there are NO REFUNDS for no shows. You can however, send the same student, or a new student in their place to a future class. 

New-Tailored A.C.E. Classes!

We also now offer tailored A.C.E. classes for those businesses who would like their employees to get additional training. These classes are closed to the public and are specialized just for you. We work with you to get a sense of your culture and your goals and current customer service policies. Then we incorporate that in our training principals, while also going over things to do and see in Albuquerque. 

This class is $300 for 20 students. If you would like to send more, please let us know.


“Well Done!! I liked how the trainers got the people involved, told and showed great examples, and both worked well off of each other. Keep up the great work.” – John Garcia, Former Director, Economic Development Department, City of Albuquerque 

“It was such a wonderful training and it taught this Texan quite a bit of fabulous Albuquerque information! I feel like I can have an intelligent conversation with someone regarding all the exciting things to do in Albuquerque.” 

“It gave me a great glimpse into ABQ and great things to do in the city.” 

ACE has graduated over 1,000 students!