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Please use our media library for downloadable images and usage rights.Visit Albuquerque’s Albuquerque Community Experience (ACE) training program is designed to brush up your employees’ customer service skills and strengthen their knowledge of the city. Graduates of the program can answer guests’ questions about things to do and places to visit. The program also provides training on topics such as first impressions, effective communication and handling conflict. Graduates will receive a commemorative lapel pin and a certificate recognizing their completion of the program.
Don’t miss your chance to attend an upcoming class:
June 17, 2026
9 a.m. to 12 p.m.
New Mexico Museum of Natural History & Science
1801 Mountain Rd. NW, 87104
The cost is $25 per person for Partner businesses and $40 per person for non-Partners. In honor of the Route 66 Centennial, anyone who registers three employees from the same organization will be charged $66 for all three registrations. Snacks will be provided along with water and coffee. To register, call Trish Hathoot at 505-908-8178 or send an email to TKHTrainingABQ@gmail.com.
Graduates will be recognized as Albuquerque Community Experience professionals and will receive a complimentary Community Experience pass that allows each of them and one guest to visit attractions throughout the Albuquerque area. The value of each ACE experience pass is more than $500! All ACE attendees from now through the end of 2026 will receive special tips and training in preparation for the Route 66 centennial plus a free branded T-shirt! Make sure your team is ready for visitors coming to Albuquerque to celebrate the 100th anniversary of the Mother Road.
Seating is limited, so register your employees now!

Congrats to the ACE graduates from the May class at the DoubleTree by Hilton Hotel Albuquerque.
Graduates: Naomi Wilson, Amberle Davis, Ronald Segel, Abraham Marin and Kristina Vicenty from Visit Albuquerque; Diana Figueroa, Hannah Furrow and Jessica Crandall from the Sandia Peak Aerial Tramway; Robert Romero and Kevin Smith from the Indian Pueblo Cultural Center; Vasser Knowles, Shannon Lente, Orlando Hinojos, Jamie Watson and Lisa Gallegos from DoubleTree by Hilton; and Danielle Scaltrito and Veronica Butler from Poulin Design Center.

Connect with fellow Visit Albuquerque Partners at a Partner Pop-In. These offer a more personalized networking opportunity paired with an activity. The next Partner Pop-In will take place:
Monday, June 22
3 p.m.
The Groove Artspace
309 Gold Ave. SW, 87102
Tickets are $30 and include creating a unique coaster with kiln-fired glass. Register to attend.
Refresh your knowledge about all the opportunities you have as a Visit Albuquerque Partner at Partner Orientation. Long-standing and new Partners are welcome to learn how to make the most of your benefits. The next Partner Orientation is:
July 15, 2026
9 a.m. to 11 a.m.
Visit Albuquerque offices
20 First Plaza, Suite 601, 87102
Find more Partner Orientation dates. RSVP in advance to attend.
Join us for Visit Albuquerque's Annual Meeting on Tuesday, Sept. 22, 2026 at 3:30 p.m. at the Albuquerque Convention Center. All Partners are welcome to attend this free event that recognizes the impact of travel and the tourism industry in Albuquerque. We’ll reflect on the progress made over the past year and preview the road ahead, focusing on the opportunities that shape our path forward. Network with Board members, fellow Partners and Visit Albuquerque staff. Stay tuned for more details and a registration link!
A bank of Tesla EV chargers opened at the Indian Pueblo Cultural Center campus. The chargers are located near La Montañita Co-op. Congrats on the new infrastructure!
Albuquerque Business First named the Indian Pueblo Cultural Center one of the best places to work in Albuquerque. Winners were picked based off employee survey data. Way to go!
The Albuquerque International Sunport now has a kiosk for guests to enter the airport beyond security. The kiosk is located in the Great Hall, and provides a convenient way to apply for a visitor pass before heading through the TSA checkpoint. Congrats on the new addition to the Sunport experience!
The Desert Compass is a beautiful stay in Old Town Albuquerque. Their social media presence reflects the aesthetic that guests can look forward to during their visit. Their content isn't filled with disingenuous attempts to become viral, but rather with Pinterest-worthy mood boards that capture the mood and vibe of the space. They are a great source of inspiration for anyone looking for a curated, authentic social media presence for their own business!

As a Partner of Visit Albuquerque, you are encouraged to actively determine the Board leadership of this organization by participating in the annual selection of nominees for our Board of Directors. At our Annual Membership Meeting on Sept. 22, 2026, we will elect a slate of nominees for the fiscal year 2027.
We encourage you to participate in the process by identifying individuals, including yourself, whom you recommend being considered as Board nominees. Only individuals employed by Visit Albuquerque Partners in good standing are eligible to serve on the Board.
There are four open seats for the FY27 Board from the following industry categories:
Qualifications and Expectations for Board Directors:
All nominees must be employed by a business or organization that is a Visit Albuquerque Partner in good standing. In addition, nominees must be:
Find more details on the nominations process, and submit your nominations.
Advertising sales are underway for Visit Albuquerque’s two flagship print publications, the City Guide for Balloon Fiesta Visitors and the 2027 Official Albuquerque Visitors Guide. Put your business in front of tens of thousands of potential customers by advertising in these trusted resources that are designed to help travelers discover where to stay, shop, dine and experience the best of Albuquerque.
The City Guide for Balloon Fiesta Visitors includes maps, schedules and other helpful information about attending the Balloon Fiesta as well as a neighborhood guide and a citywide calendar of events. It will be distributed at local hotels, Visit Albuquerque’s Visitor Information Centers and at the Balloon Fiesta. The deadline to reserve display advertising is July 24.
Advertising sales are also open for the 2027 Official Albuquerque Visitor Guide, an essential planning resource that travelers use before and during their visit to Albuquerque. The ad reservation deadline is Nov. 6. As an added benefit, businesses that advertise in both publications receive a 10% discount on ad rates.
This year’s advertising sales are being managed by Lisa Saturday of Miles Partnership, Visit Albuquerque’s marketing partner. If Lisa contacts your business about advertising opportunities, be assured that she is working on behalf of Visit Albuquerque to help our Partners connect with visitors. For advertising rates and details, contact Lisa at 303-867-8301 or send an email to Lisa.Saturday@MilesPartnership.com.
Do you know a volunteer or philanthropist who helps those in need? Nominate them for the 2026 True Heroes Awards. The awards recognize New Mexicans who work tirelessly and make sacrifices in support of the greater good in the areas of healthcare, education, volunteerism, philanthropy, hospitality and culture. The 10 recipients selected by a panel of judges will receive the True Heroes award and be featured in a video recognition ceremony on Nov. 19 and in the December issue of “New Mexico Magazine.” To be eligible, the nominee’s service must have taken place between July 2025 and May 2026. Find more information and submit your nominations.
If you are interested in hosting a Visit Albuquerque Partner event at your business or organization, fill out this form to indicate your interest. Events include Business Exchanges, Partner Pop-Ins, ACE classes and more. No matter the size, you can host an event! We look forward to working with you to shape an exciting event for Visit Albuquerque Partners.
The DTN Paid Content program offers a variety of placements on Visit Albuquerque's website, and programs can be tailored to meet your specific marketing and budget needs. The DTN team offers free creative services to help get your program running quickly, easy access to performance reporting and a friendly support team.
You can contact DTN at Advertising@DTNads.com or call 855-801-5905 if you’re interested.
Is your business planning something special for the Route 66 Centennial? Whether it’s a new activity like TourABQ’s Route 66 Speakeasy Tour, a special food item like Duran Central Pharmacy’s milkshakes in commemorative pint glasses, or a special item like Sandia Peak Aerial Tramway’s centennial stickers, we want to know about it. Send your centennial celebrations and promotions to Marketing@VisitABQ.org.


Visit Albuquerque’s ABQ365 Events Calendar offers a great opportunity to promote your events! The one-stop, all-ABQ encompassing calendar features primarily arts, entertainment and culture-focused events, appealing to both locals and visitors.
Event listings offer a great opportunity for additional exposure and promotion, and can help keep your business top-of-mind – for free!
Bring in new customers with a great deal at your business! If you have a current coupon or special, submit it to us and we’ll feature it on our popular Specials & Coupons page and our digital savings pass. These promotions are also spotlighted during major events, meetings and conventions happening in Albuquerque, giving your business even more exposure.
When you submit a coupon, you input your own valid dates and can tailor offers for specific events or seasons, giving you full control of your offers on our site.
Submit your coupons and specials.
Balloon Fiesta will be here before you know it, and we want to include your business in our promotional efforts. Visit Albuquerque is publishing our annual City Guide that includes coupons, a full calendar of events and helpful information about things to do and see in Albuquerque. The special booklet is distributed to more than 30,000 visitors during Balloon Fiesta. Including a coupon in our City Guide is a great way to introduce your business to new visitors and drive increased business during the Balloon Fiesta season.

Submit your coupon here! In order to be included in the booklet, please fill out the form no later than July 24, 2026. There is no charge to include your coupon, but you must be a Visit Albuquerque Partner. If you have any questions, please contact marketing@visitabq.org or 505-222-4314.
Visit Albuquerque’s Partners help support our mission to market the city as a top-choice destination for leisure travel, meetings and sporting events. Our thanks to the following Partners that recently joined or renewed their partnership with Visit Albuquerque. We appreciate your commitment to making Albuquerque a great place to visit and to live!
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