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Visit Albuquerque continues to win prestigious awards for outstanding work in convention services, marketing, advertising and public relations. 

Accredited Destination Marketing Organization

Visit Albuquerque is proud to be accredited by the Destination Marketing Accreditation Program (DMAP) of the Destination Marketing Association International. 

Piñon Recognition by the 2010 New Mexico Quality Award program

The Visit Albuquerque has been recognized by the 2010 New Mexico Quality Award program for having made a serious commitment to using quality concepts and principles.

Piñon Recognition by the 2008 New Mexico Quality Award program

The Visit Albuquerque has been recognized by the 2008 New Mexico Quality Award program for having made a serious commitment to using quality concepts and principles.

Convention Services Awards

The Visit Albuquerque has won prestigious awards from six respected national convention trade publications:

2009 & 2014 Distinctive Achievement Award Association Conventions & Facilities magazine

  • Bureaus chosen to receive this coveted honor were selected by Association Conventions & Facilities subscribers who voted for those that best served their association meetings during the past year.

Gold Service Award Meetings & Conventions magazine

  • 1985, 1994-1999 & 2004-2015 The Gold Service Award Program honors convention and visitors bureaus that have excelled in professionalism and dedication in their service to meeting professionals. The award is voted on by subscribers who are corporate and association meeting/convention planners. 

  • In 2008, Visit Albuquerque was awarded its 12th Meetings and Conventions Gold Service Award, warranting induction into the Gold Service Hall of Fame. View media release

Award of Excellence Corporate & Incentive Travel magazine

  • 2001, 2004-2010 Corporate & Incentive Travel’s Award of Excellence designates convention and visitors bureaus that best served corporate meetings and/or incentive travel executives/planners during the past year. Recipients are selected by a poll of the magazine’s readers.    

Pinnacle Award Successful Meetings magazine

  • 1996-2005 2007, 2008, 2011, 2013-2015 The Pinnacle Award program has earned a reputation as the most credible and prestigious symbol of excellence.

Platinum Choice Award Smart Meetings magazine

  • 2013 & 2014 The winners are industry leaders and innovators that consistently exceed the standards and expectations of meeting planners and are nominated and voted by meeting planners and Smart Meetings editorial staff members.

Top Destination Award Facilities & Destinations magazine

  • 2001 & 2006 The destination winners are selected through nominations by meeting/event planners and industry members. The Awards of Excellence are an annual recognition of cities and venues awarded for going above and beyond in delivering quality service to the convention/meeting industry.

Association for Convention Operations Management (ACOM) Awards

  • Denise Suttle, Visit Albuquerque's Assistant Director of Convention Services was named the 2007 ACOM Member of the Year.

  • Visit Albuquerque's President/CEO Dale Lockett was awarded the 2004 ACOM Executive Excellence Award. The award recognizes executives who “support staff participation in ACOM and quality assurance in the organization's convention service program, personally and consistently.” The award has been recognizing outstanding executives for the past 10 years.    

Inner Circle Award Association Meetings magazine

  • 2001

  • 1999

Meeting Information Network

  • 2010 top five recognition for reporting

​Marketing, Advertising and Public Relations Awards

Hospitality Sales & Marketing Association International (HSMAI) Adrian Awards

The Adrian Awards competition recognizes outstanding advertising and public relations campaigns form the travel industry including convention and visitors bureaus, hotels, airlines, cruise lines, and car rental companies. It is the largest most prestigious award of its kind. 

  • 2014 Silver Adrian Award - Breaking Bad Tourism
  • 2011 Bronze Adrian Award - Online Brand Campaign "Digital Marketing Excellence"
  • 2009 Best in Show Adrian Award - Web Marketing - Holiday Video "Life of a Brown Paper Bag"
  • 2009 Platinum and Gold Adrian Awards - Holiday Video "Life of a Brown Paper Bag"
  • 2009 Bronze Adrian Award - Summer Affordability Campaign
  • 2007 Gold Adrian Award - Albuquerque Website
  • 2007 Gold Adrian Award - Visit Albuquerque Positioning Branding Campaign 
  • 2007 Gold Adrian Award - Visit Albuquerque Print Ad Campaign
  • 2006 Bronze Adrian Award - Albuquerque Ads

Internet Advertising Competition (IAC)

Sponsored by the Web Marketing Association, the highly competitive IAC recognizes excellence in online advertising. IAC entries are judged by internet advertising professionals and are scored on creativity, innovation, impact, design, copy writing and use of the medium. See press release 

  • 2009 IAC Outstanding Website for ABQ Experts

Western Association of Convention & Visitors Bureaus (WVisit Albuquerque) Best Idea Program Achievement Awards

The Western Association of Convention and Visitors Bureaus (WVisit Albuquerque) annual Best Idea Program showcases innovative projects and creative marketing strategies as submitted by WVisit Albuquerque members. 

  • 2013 Best Idea - Breaking Bad see media release
  • 2011 "My Story is Written in Albuquerque" Local Campaign
  • 2008 Holiday Video "Life of a Brown Paper Bag" see media release
  • 2008 Summer Affordability Campaign: see media release

2012 Communicator Awards for

The Communicator Awards is the leading international awards program recognizing big ideas in marketing and communications. Founded nearly two decades ago, The Communicator Awards receives over 6,000 entries from companies and agencies of all sizes, making it one of the largest awards of its kind in the world. Visit Albuquerque's website won an Award of Excellence for Websites.

2009 Bronze Quill Award of Excellence for

Designed to recognize and honor statewide creative excellence in business communications, the Bronze Quill Awards are presented annually by the Arkansas Chapter of the International Association of Business Communicators. Visit Albuquerque’s website won in the category of Interactive Education, Marketing or Information Tools. Submitted by Aristotle Interactive.

2007 Standard of Excellence Web Award for

The WebAwards is the premier annual website award competition that names the best Web sites in 96 industries while setting the standard of excellence for all website development by the Web Marketing Association. 

2007 Gold MarCom Award for

Visit Albuquerque's website won in the Web Site Overall Category by the Association of Marketing & Communications Professionals. The MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communications professionals. The Gold Award is presented to those entries judged to exceed the high standards of the industry norm.

Public Relations Society of America Anvil Award

  • 2014 Bronze Anvil Award: Breaking Bad PR 

NMPRSA Cumbre Awards

Visit Albuquerque Communications Division has won several Cumbre Awards presented by the New Mexico Public Relations Society of America. The Cumbre Awards honor excellence in public relations throughout the state of New Mexico. Awards are presented for exceptional public relations campaigns and tactics.

  • 2013 Cumbre Awards:
    Cumbre Gold: "12 Reasons We Love the Season" Social Media Tactic
    Cumbre Silver: Breaking Bad PR
  • 2010 Cumbre Awards: 
    Cumbre Gold: Twitter & Facebook Social Media Tactic 
    Cumbre Silver: "Albuquerque Experts" Integrated Communications Campaign
  • 2009 Cumbre Awards: 
    Cumbre Gold: Media Kit
    Cumbre Gold: 2008 Affordability Campaign
    Cumbre Gold: "Life of a Brown Paper Bag" video
  • 2008 Cumbre Awards:
    Cumbre Gold: Website - 
    Cumbre Gold: Visit Albuquerque Press Tours 
    Ted B. Sherwin Member of the Year: Megan Mayo, Visit Albuquerque Communications Manager
  • 2007 Cumbre Awards:
    Best in Show: Albuquerque Tricentennial Campaign
    Cumbre Gold: Albuquerque Tricentennial Campaign
    Cumbre Gold: Visit Albuquerque Business Cards and Letterhead
    Cumbre Silver: Destination Master Plan Development
    Cumbre Silver: Visit Albuquerque Two-Year Marketing Plan
    Cumbre Silver: Rack brochures – Multi-languages
    Cumbre Silver: Convention Sales Invitation for November Meeting Planner Luncheon
  • 2006 Cumbre Awards:
    Cumbre Gold: Visit Albuquerque Two-Year Marketing Plan
    Cumbre Silver: Albuquerque Media Kit 
    Cumbre Silver: Visit Albuquerque Advertorial 
    Cumbre Silver: Visit Albuquerque 25th Anniversary Celebration Booklet
  • 2005 Cumbre Awards:
    Cumbre Gold: ASAE Annual Convention Albuquerque Pre-Mailer
    Cumbre Gold: Visit Albuquerque Two-Year Marketing Plan
    Cumbre Bronze: Visit Albuquerque 2004 Travel Planner Guide
  • 2004 Cumbre Awards:
    Cumbre Silver: 2003 Albuquerque Film Directory
    Cumbre Bronze: Visit Albuquerque's News & Views Newsletter
    Cumbre Bronze: 2003-2004 Visit Albuquerque Marketing Plan
  • 2003 Cumbre Awards:
    Cumbre Gold: 2002 Albuquerque Film Directory
  • 2002 Cumbre Awards:
    Cumbre Gold: Visit Albuquerque Official Albuquerque Press Kit
    Cumbre Silver: Visit Albuquerque Annual Report and Marketing Plan
    Cumbre Silver: 2001 Albuquerque Film Directory
  • 2001 Cumbre Awards:
    Cumbre Bronze: Visit Albuquerque 1999-2000 Annual Report

ADDY Awards

  • 2009 Silver ADDY Award Official Albuquerque Visitors Guide Cover (American Advertising Federation Suncoast ADDY Awards in Florida) Submitted by publisher Miles Media.

Each year, the New Mexico Advertising Federation recognizes Albuquerque's best creative work at the ADDY Awards Ceremony. The following awards were awarded to Visit Albuquerque's ad agency, McKee Wallwork Cleveland See the ads at Photos & Videos: Visit Albuquerque's Ads

  • 2013 Silver ADDY: 2013 Visitors Guide
  • 2009 Silver ADDY: The Rhythm and Tapestry of Albuquerque Video
  • 2007 Silver ADDY: Visit Albuquerque Print Ad Campaign
  • 2006 Gold ADDY: Visit Albuquerque Tin Ad
  • 2006 Silver ADDY: Visit Albuquerque Leather Ad
  • 2005 Silver ADDY: Planner Products website/video

In 2003, McKee Wallwork & Company won four ADDY Awards on behalf of Visit Albuquerque:

  • 2003 Judge's Choice Award (one of the top five awards): It's a Trip® Poster

  • 2003 ADDY: Collateral Material/Poster/ Single - It's a Trip® Poster
  • 2003 ADDY: Trade Publication/Campaign/Four- Color - It's a Trip® ads
  • 2003 ADDY: Newspaper/campaign/black & white It's a Trip® - Team Up campaign aimed at locals to bring meetings to Albuquerque

2013 TANM Hall of Fame

  • Elise Rogers, Visit Albuquerque's Vice President of Development, was inducted into the TANM 2013 Hall of Fame 

2012 TANM Tourism Professional of the Year Award

  • Tania Armenta, Visit Albuquerque's Vice President of Marketing, Communications & Tourism, was presented the 2012 TANM Tourism Professional of the Year Award from the Tourism Association of New Mexico for her contributions to the tourism industry.

2007 TANM President's Award

  • Tania Armenta, Visit Albuquerque's Vice President of Tourism and Communications, was presented the 2007 TANM President's Award from the Tourism Association of New Mexico for her contributions to the tourism industry and work on the Governors Conference. 


The Tourism Association of New Mexico launched the Tiara Awards at the 2004 New Mexico Governor's Conference on Tourism. The Tiara Awards honor outstanding tourism marketing activities by New Mexico tourism agencies.

  • 2014 Public/Media Relations - Breaking Bad PR
  • 2014 Mobile Website -
  • 2014 Campaign of the Year - American Girl
  • 2014 Best of Show - Albuquerque Frame
  • 2014 Non-Traditional - Albuquerque Frame
  • 2014 Outdoor - Outdoor Billboard - Casting Call
  • 2013 Digital Media Other - "Email Campaign"
  • 2012 Most Innovative Strategy - "My Story is Written in Albuquerque"
  • 2012 Website Category - "
  • 2009 Most Innovative Promotion - Summer Affordable Campaign and Honorable Mention- Visit Albuquerque Holiday Video "Life of a Brown Paper Bag"
  • 2009 Most Successful Public Relations Effort - Public Sector: Visit Albuquerque Media Kit CD
  • 2008 Best Website-
  • 2006 Most Successful Public Relations Effort-Tricentennial Promotion
  • 2006 Tiara Award: Best Print Advertising-Tricentennial Ad Campaign
  • 2006 Tiara Award: Best Brochure-Visit Albuquerque Rack Brochure (in 3 languages)
  • 2004 Best Web Site-
  • 2004 Most Successful Public Relations Effort- for the work Visit Albuquerque staff did to coordinate the Society of American Travel Writers Conference held in May 2003 with 50 freelance travel writers spending a week in Albuquerque.
Top 15 tourism heavyweights on Twitter that you must follow!

2004 ASAE Best in Show Award

Albuquerque's booth won the American Society of Association Executives 2004 "Best in Show" exhibit contest. ASAE, the largest association tradeshow of its kind, created the exhibit contest to generate excitement. One judge described Albuquerque's booth as "beautiful, welcoming and instantly recognizable."

2003 NCDO Destiny Award

Visit Albuquerque was honored with the 2003 Destiny Award for the "Albuquerque...It's a trip®" campaign created by Visit Albuquerque's advertising agency, McKee Wallwork Henderson. The Visit Albuquerque campaign was awarded in the marketing programs category for excellence in destination marketing. The Destiny Awards are presented by the National Council of Destination Organizations (NCDO), an industry council of the Travel Industry Association of America. The judges were impressed with the use of solid research from the beginning planning stages to measuring the final results. An additional strong factor was the use of the clever creative in all advertising mediums for a completely integrated campaign.

2003 I Visit Albuquerque Idea Fair Award

The team-up campaign won first place at the 2003 International Association of Convention and Visitors Bureau's Idea Fair in the Community Awareness/Government Relations category.