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Media Release

Published: 02/23/2011
CONTACT(s):
Cheryl Alters Jamison Culinary Liaison with the Tourism Department 505-982-2041 tastingnm@gmail.com

Nominations to End, Voting to Begin on New Mexico Tourism Department's Updated Green Chile Cheeseburger Trail

Got a favorite green chile cheeseburger restaurant? Have you nominated it for the New Mexico Tourism Department’s web-based Green Chile Cheeseburger Trail?

If the answer is no, you’d better get cracking. The on-line nomination process on the Department’s website (www.newmexico.org/greenchilecheeseburger) will end at midnight Monday (February 28, 2011).

If the answer is yes, then get your fingers ready - voting for New Mexico’s most beloved burgers begins bright and early Tuesday (March 1, 2011) morning and will continue through March 31, 2011.

Some four dozen restaurants with nearly 100 locations were included on the initial version of the Trail, launched in 2009. All restaurants that are presently on the Trail need to be nominated again, however, and new nominations are encouraged.

“We want to have the best representation of the best green chile cheeseburgers in the state,” said Martin Leger, Advertising Manager for the Department. “Some good ones were missed last time, so make sure you get your favorite nominated.”

The top 30 vote getters will be placed on the trail map. A culinary panel will then evaluate any omissions and may add notable burgers to the list. Full guidelines can be found at www.newmexico.org/greenchilecheeseburger, the site for nominations and voting, as well.

“The Trail is uniquely New Mexico; we didn’t invent the hamburger but we did put chile on it and make it hot,” Leger added. “Today’s travelers frequently cite culinary attractions as a major reason to visit a destination; and it is hoped that by visiting the Trail and partaking of the state’s beloved green chile cheeseburgers, it will encourage visitors to extend their stay and come back sooner.”
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