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Media Release

Published: 07/15/2013
Ted Rice, Marble Brewery 505-670-4197

Breaking Bad Tribute Beers by Marble Brewery to debut August 8th

Albuquerque, NM – Albuquerque’s Marble Brewery will introduce two new beers inspired by the two sides of Breaking Bad’s Walter White character just in time for the final season’s premiere. The themed beers were created as a tribute to the show that has become a part of the fabric of Albuquerque, New Mexico.

To mimic the dark side of Walter White’s character, Heisenberg’s Dark is a 6.5% ABV India Black Ale. Brewmaster and Marble Brewery co-founder Ted Rice describes the beer to have a roasty malt profile and a lovely citrus punch courtesy of Australian Galaxy hops.

The family man side of White is represented through Walt’s White Lie, an India White Ale. The 7.5% ABV brew is a smooth and earthy malt base with big tropical notes from Galaxy hops.

The two brews will be released on August 8th a few days before the final season debuts on August 11th. Marble plans to brew about 60 kegs of each style of beer, which are not licensed by AMC. Heisenberg’s Dark and Walt’s White Lie will be available exclusively on tap through Marble Brewery’s distribution network in New Mexico, Arizona and Colorado.

Marble Brewery’s beers have appeared in the show several times and members of the cast have visited the brewery on occasion.

"As a brewer and fan of the show, it was truly a thrill to see my beer in Breaking Bad. Brewing these two beers is my way of saying thank you," said Rice.

Beer is not the only product/experience to come out of Breaking Bad’s hometown and film location. Albuquerque businesses have capitalized on the TV show’s popularity by offering everything from film location tours by bike and trolley to product offerings that include Breaking Bad-inspired candy and bath salts. The destination has made it possible for visitors to experience a Breaking Bad vacation, without actually being bad.

To discover more Breaking Bad film locations and products inspired by the show in Albuquerque, New Mexico, visit
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