WHAT: The Anderson-Abruzzo Albuquerque International Balloon Museum is adding a new attraction, the Tim Anderson 4-D Theater, and invites the public to attend a free "sneak peek." on Thursday, September 22, from 5 to 8 p.m.

The new theater will screen short 2-D and 3-D videos, and has the capacity to add physical sensations to the viewing experience such as vibrating seats, bursts of air, flashes of lightning, and even snow showers along with many others, which create the 4-D effect.

WHEN: Thursday, September 22, from 5 to 8 p.m.

WHERE: Balloon Museum 9201 Balloon Museum Drive NE

MORE INFO: Construction of the 40-seat theater began last year and was funded by a gift of the namesake Anderson family through the Anderson Abruzzo International Balloon Museum Foundation. During the sneak peek, two short videos, one in 2-D and the other in 3-D, will be shown back-to-back, and the museum's exhibitions will also be open to view.

The 2-D film runs about four minutes, and is a new production by CliffDweller Digital. It shows a history of ballooning as depicted by the museum's exhibitions and collection.

Following that is 'Aerobatic Challenge,' an award-winning and spectacular animated flight experience that runs approximately four minutes. Download a clip from 'Aerobatic Challenge' here.

"The physical effects are intended to intensify the sights and sounds that go along with viewing 3-D films in the theater," says Paul Garver, Balloon Museum Manager. "The videos we'll show are flight, science, and nature-related, which will provide content that reflects and expands upon our exhibitions and programs. Like our first 3-D offering, 'Aerobatic Challenge,' some will be whimsical so you can just have fun. It's an exciting and unique addition to the museum."

According to Garver, the theater will begin regular operations on or by September 30. Entry will be included at no additional charge with payment of regular admission to the museum. To support ongoing content development and maintenance, the Balloon Museum Foundation is seeking advertising sponsors for the theater. It will also be available for private rental activities such as corporate or civic meetings.